next09 - What´s a brand to do?

from next09

Rating:1 Stars2 Stars3 Stars4 Stars5 Stars(at 1 ratings)

About the video

What´s a brand to do? Meeting the Needs of 21st Century Customers in the Age of the Social Web.

About Chris Heuer

Chris Heuer is an entrepreneur, consultant, speaker, facilitator and deep thinker who enables companies to engage with the markets they serve across their entire business. When thinking holistically about the entire business and its relationship with its' markets, he works across the silos and within them. His clients include PR, Marketing, Support, Product Management, Research, eCommerce, Digital and other vertical marketing groups in education, consumer and B2B. Seeing similarities between the rise of the Web as a vital communications technology and the current rise of Social Media, Chris Heuer formed Social Media Club in March, 2006 to help more people understand the greater significance of what it means to be social and how media production/consumption has changed. To this end, Social Media Club is promoting media literacy, encouraging the sharing of lessons learned, promoting industry standards such as Creative Commons and discussing questions of ethics.
more info | more videos

About Chris Messina

Chris Messina is employed as an open web advocate at identity company Vidoop. He is the co-founder of Citizen Agency. He graduated from Carnegie Mellon University in 2003 with a BA in Communication Design. Messina is best known for his involvement in helping to create the BarCamp, Spread Firefox, and coworking movements. He is an active proponent of microformats, OAuth and serves on the board of the OpenID Foundation. He has spoken at numerous conferences around the world and has been quoted in national publications such as The New York Times, Business Week, LA Times, MIT Technology Review and Wired. His personal blog can be found at factorjoe.com and he can be followed on Twitter at factoryjoe.
more info | more videos

Add to my Playlist

Related videos:

• 

  next09 - Emerging Social Behavior…

  Duration: 31:15
• 

  next09 - Start-up Presentations: …

  Duration: 38:09
• 

  next09 - Start-up Presentations: …

  Duration: 29:20
• 

  next09 - Alles muss raus - Abverk…

  Duration: 30:35
• 

  next09 - Der menschliche Faktor i…

  Duration: 30:47